A Doctor Who video game could soon be on the cards, as the BBC pushes ahead with a licensing programme for publishers.
And we're not talking another Top Trumps-type effort here; we're talking triple-A, major production.
According to MCV magazine this morning, the Beeb is ready to help create games based on its biggest licences - after a long period of abstinence.
"We've been reactive to the market in the last few years," said Dave Anderson, head of multimedia development at BBC Worldwide.
"There were a few opportunistic licensing deals, but we were largely aggregating and holding onto our properties to wait and see how the market developed."
What BBC programmes would you like to see ported to your 360/PS3/PC/Wii readers?