Peter Molyneux is to be awarded the prestigious BAFTA Fellowship at this year's GAME British Academy Video Games Awards.
The UK designer joins previous Fellowship honourees including movie legends Alfred Hitchcock and Stanley Kubrick, as well as last year's video games recipient, Shigeru Miyamoto.
Molyneux is perhaps best known for creating the Fable series for Xbox, but has enjoyed a long, hugely successful history in the games industry.
He co-founded Bullfrog Productions in 1987, where he helped invent known "the God game" genre with Populous. From there, he went on to create Powermonger, Theme Park, Magic Carpet and Dungeon Keeper.
Cumulative sales of his games are at approximately fifteen million worldwide.
On being invited to receive the Fellowship, Peter Molyneux said: "I remember back in 1967 watching the first BAFTA awards on television with my family and seeing them being so excited about those accolades.
"Never in my wildest dreams did I ever think it would be possible for me to accept one of the greatest honours the entertainment industry has to offer. My first thought on learning that I was awarded an Academy Fellowship was that to be in the company of some of the greatest talents the entertainment industry has ever seen is truly humbling and secondly that this an award not just for myself, but for all the people I've ever worked with".
Amanda Berry OBE, Chief Executive of BAFTA, said: "We are delighted to be honouring Peter at this point in his long and successful career in video games. He is one of the leading figures in the development of video games as an art form and an inspiration to the next generation of creative minds".
The GAME British Academy Video Games Awards will take place on Wednesday 16 March at the London Hilton on Park Lane.