Speaking to The Verge, he suggested the version that launches on Nintendo's upcoming console will be the definitive Colonial Marines experience, offering plenty of unique features.
"The Wii U version has so much more to offer ... no other platform can do what the Wii U can do," Pitchford said. "If you love [Xbox] 360 games, you are not used to being in a world where you have this new interface. But once you get used to that, you imagine the possibilities; there are some opportunities that are just not possible on any platform that does not have that device."
Pitchford wouldn't reveal unique Wii U features, but using the system's tablet controller as the marines' alien motion tracker seems like a no-brainer.
"I don't want to give spoilers away on some of things we are thinking of or things we have actually implemented already," he said, "but [there are] a lot of cool opportunities with that device that are going to make a very unique and compelling experience on that platform. We have given [it] a lot of attention.
"I think it will not be too long [before] Nintendo opens up their kimono a little bit more about that platform and where it is going, we will be there right with them talking about how Aliens is using it."
Last month Sega confirmed the disappointing news that Aliens: Colonial Marines had been delayed from a spring launch to an autumn one.