Sony Computer Entertainment Japan will launch a 'Crystal White' Vita model on June 28.
It'll be available in 3G/Wi-Fi and Wi-Fi only versions, priced at the regular 29,980 yen (£232.50) / 24,980 yen (£193.70), Andriasang reports.
Matching Crystal White earphones will release on the same day for 2,800 yen (£21.70). There's no word on whether the new colour model will receive a Western release, but we've emailed Sony and asked - it would nice to have an alternative to the fingerprint black model, as Tamoor likes to call it.
What Vita really needs is games, according to Nintendo legend Shigeru Miyamoto, who recently said of Sony's latest handheld: "It's obviously a very high-spec machine and you can do lots of things with it, but I don't really see the combination of software and hardware that really makes a very strong product."