"We've got nothing against the Brits," promised Assassin's Creed III scriptwriter Corey May in a CVG interview.
During all of Ubisoft's AC3 demos and trailers - both before and at E3 - AC3 hero Connor has almost exclusively killed Redcoat soldiers, leading many to accuse Ubisoft Montreal of anti-British or pro-American sentiments.
But according to May, the AC3 story is "not meant to be loyalists versus patriots" and angry English fans should all calm down.
He explained: "It's assassins versus Templars. There's a revolution going on and Connor will experience all facets of it. It's not as simple as Templars backing the crown and assassins backing the patriots, it's really two factions at war against the backdrop of another war. I have nothing against the Brits."
Despite May's assertions, all the footage and marketing materials so far have pointed towards a decidedly pro-Patriot game. The two military assassinations we've seen have been against Templar targets, but they've both been Redcoat aligned. Check out our E3 Assassin's Creed 3 preview to see what you think.
May continues to tell a story that explains the historical context behind the game: "It occurs against the backdrop of the Revolutionary war. And to be even more evasive, everyone back then was a Brit, this was not Americans against British - this was a British civil war.
"There's a great story that they tell of Ben Franklin and his son William and they wind up on separate sides. His son became a loyalist.
"When the war was over or as the war was wrapping up, his son tried to make amends, but Franklin didn't want anything to do with him and they became estranged. I think it hurt his son and his son felt terrible."
He continued: "When Franklin died, in his will he said 'you get nothing. Had you won you would've taken away everything of mine, so either way you would have had nothing, so you get nothing'. I think his son was devastated and it's just not as simple, even if sometimes it is portrayed that way."
Ubisoft executive director Laurent Detoc recently said the firm hopes it reaches Assassin's Creed 10.